{"id":1462,"date":"2016-02-20T01:00:12","date_gmt":"2016-02-20T01:00:12","guid":{"rendered":"http:\/\/richardmayfield.co.uk\/home\/?p=1462"},"modified":"2016-02-24T12:46:00","modified_gmt":"2016-02-24T12:46:00","slug":"winning-the-lpc","status":"publish","type":"post","link":"http:\/\/richardmayfield.co.uk\/home\/2016\/02\/20\/winning-the-lpc\/","title":{"rendered":"Winning the LPC"},"content":{"rendered":"

LIVE PORTRAIT CONTEST<\/strong><\/span><\/h1>\n

I had the honor of being invited to compete against some a group of\u00a0top photographers from across\u00a0Europe in the in the Live Portrait Contest (LPC) and what a great challenge it was.The LPC is one of the most exciting competitions for portrait photographers\u00a0and has been held for last 15 years in Europe by the Confederation of Professional Portrait Photographers (BPP). What makes it such a challenge is that you have to take a client brief from concept to completion in 55 minutes. This would normally be\u00a0a 8-12 hour process. We were given the brief a week before the\u00a0shoot and as usual, the most important thing to me was working on creating a concept that meets the\u00a0client’s\u00a0brief…but was not usual was that I would have to light, shoot, edit and present to live audience in under 55 minutes ! <\/strong><\/p>\n

It was NEW FOR 2016 that the nominees were\u00a05 Internationally Renowned Photographers<\/strong> who normally\u00a0sit at the jury table or are successful photography educators.\u00a0The hand picked photographers for 2016 were five of the most prestigious and successful portrait photographers in Europe.\u00a0The exciting thing about this competition is, the photographers take photographs before a live audience in succession on the same topic, the same model and work with the same studio equipment. This competition leave no where to hide as the\u00a0lighting, direction of the model, retouching of your images and the final design have to be delivered to the highest standards. To succeed in the competition the photographers need to be captured in camera at an exceptionally high standard.<\/p>\n

 <\/p>\n

The<\/strong> Internationally Renowned Photographers were :<\/strong><\/p>\n

\"henk\"<\/a> \"jens\"<\/a> \"joachim\"<\/a> \"olaf\"<\/a> \"richard\"<\/a><\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

Henk van Kooten<\/a><\/span>\u00a0\u00a0(NL) Photographer and Chairman of the IPQ and jury member in Asia, America and Europe<\/p>\n

Jens Haugen<\/a><\/span>\u00a0(NO) Commercial \/ Advertising photographer and 4 times Norwegian Photographer of the Year<\/p>\n

Joachim Bergauer<\/a><\/span>\u00a0(AT) Advertising and People photographer from Austria<\/p>\n

Olaf Schwickerath<\/a>\u00a0<\/span>(DE) Portrait and Commercial photographer and 3x LPC Winner<\/p>\n

Richard Mayfield<\/a><\/span>\u00a0(GB) People photographer and International BIPP photographer of the year 2012<\/p>\n

The client brief\u00a0of the LPC 2016:\u00a0<\/span><\/strong>“Phantasy of pretty lingerie”<\/strong><\/span><\/h1>\n

Create a portfolio of five photographs to be used\u00a0for\u00a0a\u00a0new, sensational, exceptional image campaign of a leading lingerie manufacturer and a\u00a0conceptual implementation of the topic\u00a0“Phantasy of pretty lingerie”. There Should be a recognizable idea of the concept behind the five images.<\/p>\n

 <\/p>\n

Time allocation : 55 minutes<\/strong><\/p>\n

Within the time allocation each photographer must set up all lighting, shoot, make a selection, retouch and present the 5 final images as one piece of design.<\/p>\n

Watch each of the photographers shooting live on stage<\/b><\/a><\/h2>\n

<\/h2>\n

Here are the results from each of the shoots<\/p>\n

Henk van Kooten<\/span><\/strong><\/p>\n

\"interior<\/a><\/p>\n

 <\/p>\n

 <\/p>\n

\u00a0<\/span>Jens Haugen<\/span><\/strong><\/p>\n

\"LPC_\u00a9Jens_Haugen\"<\/a><\/p>\n

 <\/p>\n

Joachim Bergauer<\/span><\/strong><\/p>\n

\"LPC_\u00a9Joachim_Bergauer\"<\/a><\/p>\n

 <\/p>\n

Olaf Schwickerath<\/span><\/strong><\/p>\n

\"LPC_\u00a9Olaf_Schwickerath\"<\/a><\/p>\n

 <\/p>\n

Richard Mayfield<\/span><\/strong><\/p>\n

\"LPC_\u00a9Richard_Mayfield\"<\/a><\/p>\n

 <\/p>\n

Watch the film of the WINNER being announced<\/a><\/h2>\n

<\/h2>\n

Here are a selection of\u00a0the shots that I conceptualised and crafted<\/span><\/h1>\n

\"2016\"2016\"2016
\n\"2016<\/a> \"2016<\/a>
\n<\/a>
\n\"2016<\/a> \"2016<\/a> \"2016<\/a>
\n\"2016<\/a>
\n\"2016<\/a>\"2016<\/p>\n

\"2016<\/p>\n

 <\/p>\n

 <\/p>\n

Michael Belz, CEO of <\/span>bpp<\/span><\/strong><\/p>\n

German version:<\/strong><\/p>\n

Es war eine gro\u00dfe Ehre f\u00fcr uns, dass Richard Mayfield in diesem Jahr Teil der bpp convention war \u2013 zum einen als Teilnehmer des diesj\u00e4hrigen LIVE PORTRAIT CONTEST, zum anderen als Referent zum Thema \u201eerfolgreiches Marketing und Verkaufsstrategien f\u00fcr Berufsfotografen.\u201c<\/p>\n

Als\u00a0Richard Mayfield beim Live Portrait Contest als letzter Kandidat auf die B\u00fchne kam, lagen Zustimmung und Sympathie der \u00fcber 200 Berufsfotografen, die auch als Jury fungierten, bei den Bildergebnissen des holl\u00e4ndischen und des deutschen Kandidaten.<\/p>\n

Richard begeisterte dann aber das Publikum mit einer tollen, au\u00dfergew\u00f6hnlichen Performance und mit einer konzeptionellen Fotografie, die dem gestellten Thema am n\u00e4chsten kam. Der Ausleuchtungsstil begeisterte die Zuschauer sehr.<\/p>\n

Nach Ausz\u00e4hlung aller Jurystimmen konnte Richard die absolute Mehrheit aller Stimmen auf sich vereinigen und gewann verdient den Live Portrait Contest 2016.<\/p>\n

Auch sein nachfolgender Vortrag am n\u00e4chsten Tag stie\u00df auf gro\u00dfes Interesse und Zustimmung bei den anwesenden Fotografen des bpp.<\/p>\n

Dies war f\u00fcr alle ein besonderer Genuss den Richard, selbst 2012 Fotograf des Jahres in England, fand sehr sch\u00f6ne und passende Worte f\u00fcr die Ehrung.\u00a0Der bpp ist sehr froh mit Richard Maifeld, einem so erstklassigen, kompetenten Fotografen aus England zusammen zu arbeiten.<\/p>\n

Wir w\u00fcrden uns sehr freuen, wenn diese Zusammenarbeit zuk\u00fcnftig fortbesteht und noch weiter intensiviert werden kann.<\/p>\n

Michael Belz<\/strong>
\nGesch\u00e4ftsf\u00fchrer des bpp<\/p>\n

 <\/p>\n

English version:<\/strong><\/p>\n

It was a great honor for us that Richard Mayfield took part in the bpp convention 2016 \u2013 as a candidate of the LIVE PORTRAIT CONTEST as well as speaker in regards to Marketing and professional sales strategies for photographers.<\/p>\n

Richard Mayfield came onstage as the last candidate of the competition to perform his shooting for the LPC. The audience of\u00a0professional photographers that were judging the contest \u2013 was quite impressed by the performances from the competitors that were performing before him. So far, the results of the Dutch as well as the German candidate stayed ahead. But when Richard started, he inspired the audience with a great, extraordinary performance and with a conceptual photography that was matching the topic of the competition better than anything else. The audience was impressed by his lighting and his creativity.<\/p>\n

After having counted out all ballot papers, Richard received the absolute majority and won deservedly the LIVE PORTRAIT CONTEST 2016.\u00a0The bpp is very happy to work with Richard. He is a first class photographer, very unique in his style and very competent.<\/p>\n

We would be very happy to go ahead with our cooperation and when we even intensify it.<\/p>\n

Michael Belz<\/strong><\/p>\n

Managing Director bpp<\/p>\n

 <\/p>\n

LPC Organisers :\u00a0http:\/\/www.b-p-p.info\/<\/a><\/span><\/p>\n

Model :\u00a0www.olgakaminska.com<\/a><\/span><\/p>\n

Lingerie designer for the winning shots : http:\/\/www.cutilondon.com\/<\/a><\/span><\/p>\n

BTS films : Stephan Kaminski<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

LIVE PORTRAIT CONTEST I had the honor of being invited to compete against some a group of\u00a0top photographers from across\u00a0Europe in the in the Live Portrait Contest (LPC) and what a great challenge it was.The LPC is one of the most exciting competitions for portrait photographers\u00a0and has been held for last 15 years in Europe […]<\/p>\n","protected":false},"author":1,"featured_media":1576,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[25,3,33,1],"tags":[60,63,61,59,62],"class_list":["post-1462","post","type-post","status-publish","format-image","has-post-thumbnail","hentry","category-awards","category-fahsion","category-photography","category-uncategorized","tag-awards","tag-fashion","tag-lighting","tag-photography","tag-techniques","post_format-post-format-image"],"aioseo_notices":[],"_links":{"self":[{"href":"http:\/\/richardmayfield.co.uk\/home\/wp-json\/wp\/v2\/posts\/1462"}],"collection":[{"href":"http:\/\/richardmayfield.co.uk\/home\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/richardmayfield.co.uk\/home\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/richardmayfield.co.uk\/home\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/richardmayfield.co.uk\/home\/wp-json\/wp\/v2\/comments?post=1462"}],"version-history":[{"count":0,"href":"http:\/\/richardmayfield.co.uk\/home\/wp-json\/wp\/v2\/posts\/1462\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/richardmayfield.co.uk\/home\/wp-json\/wp\/v2\/media\/1576"}],"wp:attachment":[{"href":"http:\/\/richardmayfield.co.uk\/home\/wp-json\/wp\/v2\/media?parent=1462"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/richardmayfield.co.uk\/home\/wp-json\/wp\/v2\/categories?post=1462"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/richardmayfield.co.uk\/home\/wp-json\/wp\/v2\/tags?post=1462"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}